Über mich

Scroll

Was mich antreibt?
Das dringende Bedürfnis Nutzererlebnisse und -erfahrungen digitaler Produkte und Services zu entwickeln. Die Nutzer*innen stelle ich dabei von Anfang an in den Mittelpunkt. Durch gutes Research erkenne ich die wichtigen Insights und Bedürfnisse. Ich hinterfrage Dinge und stelle sie auf den Kopf. Mittels Wireframing, einem systemischen Ansatz, Prototyping und verschiedener Testings entwickle ich, gemeinsam im Team, das bestmögliche Produkt.

Vita

Freelance-Projekte

Aug 2020 – heute Director of User Experience Design, Design System Specialist for ZDF (employed as an external consultant)
Project: ZDF DetLines – The Design System for ZDF-Mediathek products
Partner/Agency: Endava (former Exozet)
Description: Development of a design system for all ZDF-Mediathek products. The design system is designed according to the Atomic Design approach, so that further products can be developed efficiently at any time and providing users with a consistent user experience across all playout channels: From Responsive Website to mobile apps, Smart TV to HbbTV. With our proprietary DetLines Design System it is possible to implement new features and applications efficiently, consistently and across platforms and to provide the team with a uniform understanding of the patterns and components.

Okt 2023 – heute Director of User Experience (employed as an external consultant) for retresco GmbH
Products: Textengine.io and Rewrite
Product description textengine.io: “textengine.io helps you transform your structured data into high-reach copy in the blink of an eye. This AI-based platform provides you with 360-degree support for efficient content generation processes, including features for unique creative output, linguistic analysis, and automatic translation into European and Asian languages.”
Product description Rewrite: Rewrite texts in real time and across channels for different target groups. Create, categorise and refine your own prompts, which are centrally available to your team and can be further developed at any time. Users are provided with prompts that have been tested and regularly optimised to suit their industry and text requirements.

Feb 2019 – Okt 2020
Director of User Experience for BER – Berlin Brandenburg Flughafen GmbH (employed as an external consultant) 
Project: Website for Berlin Brandenburg Willy Brandt Airport – BER
Digital
Agency/Partner: Endava (former Exozet)
Description: Together with the digital team of the corporate communications department of Flughafen Berlin Brandenburg GmbH, the task was to develop two new platforms for BER Airport – one platform for all travellers and one platform for all corporate topics. The concept and design were to be modular enough to form a design system and thus enable further products to be designed for the airport company in the future.

Nov 2018 – Jun 2021 Director of User Experience for Audi Business Innovation GmbH (employed as an external consultant) 
Projects: Content Audi, Dealer Frontend
Partner/Agency: Endava (former Exozet)
Description: UX design for various services and applications for car dealers and agencies, as well as for internal use at Audi.

Jan 2018 – Jul 2018 Director of User Experience for PAYONE (employed as an external consultant) 
Project: PAYONE (former BS PAYONE) Omnichannel Payment, Website Partner/Digital Agency: Endava (former Exozet)

Aug 2017 – Jan 2018 Director of User Experience  DAYONE  (employed as an external consultant) 
Description: UX Research Prototype/MVP for a large german mobility provider

Jan 2017 – Aug 2017 Director of User Experience für DEBA Deutsche Employer Branding Akademie GmbH  (employed as an external consultant) 

Festanstellung und Ausbildung

Sep 2015 – Jan 2017 Senior UX Designer bei Experience One (ehem. NOLTE&LAUTH GmbH), Berlin
Okt 2013 – Aug 2015 UX Designer/Senior UX Designer bei HEIMAT Werbeagentur GmbH Vertikal (Digitalunit), Berlin
Apr 2011 – Sep 2013 Junior UX Designer and Copywriter bei Razorfish GmbH, Berlin
Okt 2004 – Jan 2011 Studium Kommunikationsdesign an der Folkwang Universität Essen

Trainings

Apr 2024 – Generative AI: Prompt Engineering Basics von IBM (Coursera)
Jan 2024 – AI For Everyone von DeepLearning.AI (Coursera)
Jul 2023 – Figma Workflow Masterclass mit Christine Vallaure (Smashing Magazine)
Feb 2021 – Creating and Maintaining Successful Design Systems
mit Brad Frost (Smashing Magazine)
Dez 2019 – Python Data Structures von Coursera
Nov 2019  Programming for Everybody (Getting Started with Python) von Coursera
Mai 2018  Certified Scrum Product Owner (CSPO Scrum Alliance)
Nov 2017 – Jan 2018  Front-End Developer Track von Google/Udacity, 
Nov 2016  Kommunikationstraining bei Les Enfants Terrible, Lecturer: Marion King 
Jul 2015  Axure Advanced bei eparo GmbH in Hamburg 
Jun 2013  Master Class of the Texterschmiede, Hamburg, Lecturers: Alexander Baron and Michael Matthiass 
Apr 2012  Gamification-Training, Lecturer: Sebastian Deterding, Tribal DDB, Hamburg 
Feb 2012  Gamewriting and Interactive Storytelling, Workshop Lecturer: Nico Nowarra, Berlin

Awards

Es gab auch

Lorbeeren